“I don’t sell cars; I sell engines. The cars I throw in for free, since something has to hold the engines in.” // Enzo Ferrari, Founder of Ferrari The luxury car industry has, since 2024, put together a winning streak of failed digital transformation that you couldn’t have scripted better. Jaguar deleted its brand, relaunched,…
Saying Goodbye to Mr. Scott: What Star Trek Teaches Us About AI Product Leadership
Working with Claude, Gemini or ChatGPT is starting to feel like working with the AI we know from science fiction – and it’s reshaping what AI product leadership actually looks like in practice. Not the menacing kind – Terminator, the Matrix. Though we’d be naive to pretend that future isn’t on the table if AI…
Workplace Toxicity: The Dark Triad – What Psychology Tells Us About the Colleagues Who Drain Your Team
Every team has one. The colleague whose wins are always personal and whose failures are always someone else’s. The peer who agrees with you in private and contradicts you in the room that matters. The manager who stays ice-cold under pressure that would rattle anyone else – and never quite explains why that coldness always…
Creating products people actually want: The Power of the Value Proposition Canvas
Few things in product management are as fundamental-and as frequently misunderstood-as the value proposition. Every company claims to offer value. But what does that really mean? And how do you ensure your product actually delivers on that promise? In my previous post on Why Defining Your Ideal Customer Profile (ICP) Is the Cornerstone of Product…
Podcast Beyond the Roadmap – Episode 1: How Microsoft Handed Valve and Linux Its Biggest Win
Not a reader? This one’s for you: The first episode of ‘Ship & Lead: Beyond the Roadmap (BTR)’ is live. The story of how Microsoft accidentally handed Linux its biggest win is one of the most instructive platform strategy cases in recent tech history. In Episode 1 of Beyond the Roadmap we break it down…
Ship & Lead Now Has a Newsletter – Stay in the Loop
Product Leadership Beyond the Roadmap, delivered to your inbox. If you’ve been reading Ship & Lead for a while, you know the drill: an article goes up, you stumble across it on LinkedIn, read it, maybe save it – and then life moves on. No system. No signal. That changes now. Subscriptions are live on…





